The Knowledge Capital Group Management

William S. Hopkins and Stephen F. England

William S. Hopkins - Chief Executive Officer, Founding Partner


Bill is the founder and CEO of The Knowledge Capital Group (KCG). Bill is frequently quoted in the trade and business press and regularly presents at trade shows and conferences around the world. He is recognized as a cutting-edge thought leader in the marriage of traditional and Web based enterprise business systems and has served as an advisor to some of the world's most successful innovators of customer and business-oriented solutions. Prior to launching KCG Bill was Senior Vice President of Marketing & Business Development for SMART Technologies. Before SMART Bill launched and was the research director for Gartner's Marketing Knowledge and Technology (MKT) service. Prior to Gartner, Bill held executive and international management positions at Gentia Software, Dun and Bradstreet's Sales Technologies, Inc. subsidiary, the SAS Institute and GE Capital Corporation. He has a B.S. from Babson College.

Stephen F. England - President & Partner


Stephen England has an extensive international background in sales, marketing and business development. He oversees all aspects of KCG's product marketing, marketing communications as well as sales - both direct and through its extensive partner network. He is a co-author of the KCG best practices and case history book, Influencing the Influencers. His seventeen-year magazine publishing career culminated as Managing Director of Dennis Publishing in London where he developed five of the top ten PC magazines in Europe as part of a stable of over 100 titles that he launched or managed. As the first Vice President at MicroWarehouse (the fifth largest catalog company in the world) he was intricately involved in building a Fortune 1000 company in less than seven years. His roles during his eight years there included all aspects of Direct Marketing, Merchandising, Vendor Relations, Catalog and Web Publishing in 13 countries worldwide. His ultimate role was as EVP of Sales running a 1,500 person, $1.8 billion sales and support organization. More recently, he has served as VP of Marketing for, COO/President of and VP of Business Development at eCRM software company, where he was responsible for major partnerships. He is a graduate of the University of East Anglia with an honors B.Sc degree in Microbial Biochemistry.

The Knowledge Capital Group's Strategic Partners

KCG features the bios of other partner team members and consultants who - although not directly employed as KCG staff - are key members of the extended KCG organization throughout the world.

David Rossiter - Practice Director - Sunesis - KCG Strategic Partner for EMEA


David is practice director of Sunesis, part of the Bell Pottinger group. He is also a board member of the Institute of Industry Analyst Relations (IIAR) and leads its taskforce on “Measurement and Evaluation”. David has over 15 years experience in technology public relations. He has specialised in industry analyst relations since joining Sunesis in 2001. He has developed and implemented effective, targeted EMEA AR programmes for blue chip companies such as Adobe, CSC, Hitachi Data Systems, HP, Motorola and Vodafone as well as SMBs and start-ups. Before this, David worked for Harvard PR, advising companies such as Accenture, Lucent, Motorola, News International and Symantec on media relations, speaker programmes and internal communications. He blogs on analyst relations at Analyst Insight ( and is an occasional contributor to the IIAR blog (

Simon Jones - Managing Partner - Destrier AR - KCG Strategic Partner for mainland Europe

Over a 20-year career in analyst relations, Simon has driven AR programs for vendors including Google, Fujitsu, Fluke, Adaptec, Compaq and United Utilities. Destrier AR’s clients seek out Simon’s deep AR experience, wide industry knowledge and a well-established analyst network to fast-track their analyst relations programs, on national, regional and global levels. Simon focuses on enabling vendors to move their dot (up, and to the right) in major analyst evaluation reports and provides mentoring and strategic advisory for up-and-coming AR professionals. A certified journalist by training, Simon worked on newspapers and magazines in the UK before crossing over to PR by joining the UK’s Automobile Association in 1991, originally planning to “try it for six months”. Based in Munich, Germany, Simon is co-lead of the IIAR’s German chapter.